Subscribers to the mental health email news alerts are opt-in online readers who are seeking information about mental health and improving or reversing their mental condition.
Readers are interested in mild memory loss, depression, anxiety, panic, bipolar disorder, neurosis, anorexia, binge eating, OCD, addictions, insomnia, ADHD, schizophrenia, and other conditions of the mind.
These readers regularly turn to newsmaxhealth.com and newsmax.com seeking the latest in medical studies, breakthroughs, cures, personal nutrition, conventional and integrative medicine in dealing with mental health.
These are affluent (41% with $500k+ net worth), information-seeking consumers who respond well to health, pharmaceutical, vitamin, supplement, diet, fitness, and other offers.
These subscribers also read NewsmaxHealth.com, WebMD, Mercola.com, Prevention Magazine, Life Extension Magazine, Men’s Health Magazine, Arthritis Today, Health Magazine, and Women’s Health Magazine.
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Key Demographics:
57% male, 43% female
67% 45 years or older
63% responded to Newsmax Health advertisement
81% purchased vitamin, supplement, health product in last year online
30% spent more than $1,000 in online purchases in past 12 months
75% more likely to spend heavily on medications
Summary Description:
Mental Health Email News Alerts subscribers want the latest information on mental health, including the prevention of mental disorders and treatments for such diseases and related matters. List is highly responsive to pharmaceutical, nutritional, and lifestyle offers. Medical writers for Newsmaxhealth.com and related newsletters include medical doctors including Mehmet Oz, Michael Roizen, Chauncey Crandall, Russell Blaylock, and David Brownstein.
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