Beyonce’s 22-day vegan diet will be attainable by everyone on Feb. 13; everyone, that is, with enough money to pay for the 66-meal food delivery for $609.84.
Beyonce partnered with exercise physiologist and plant-based nutrition expert Marco Borge to create the meal plan. Borge originated his company, 22 Days Nutrition, based on the idea it takes 21 days to break a habit.
The new vegan food delivery service would bring three meals a day to your door for 22 days, all gluten-free, soy-free, dairy-free and plant-based, the News said.
Different plans are available, including for one, two, or three meals a day. The $609 price tag is for the three-meal option.
Borges has written a book, “The 22 Day Revolution,” inspired by the interest in eating a plant-based diet that came about after Beyonce and her husband, Jay Z, did so in 2013, a company blog said.
“Marco wanted to give more insight into how to transform your life in just 22 days with a
plant-based lifestyle,” the blog said. “In the book, Marco lays out a comprehensive 22-day strategy that includes a meal plan, tips to stay on track and over 65 delicious and healthy plant-based recipes. By the end of your 22-day journey, you’ll be armed with the knowledge you need to continue with a healthier and more energetic lifestyle!”
In the book’s foreword, Beyonce wrote, “If a Houston-born foodie like me can do it, you can too – you just need to try it for 22 days.”
"We all know the importance and value of eating plant-based foods but often times find ourselves trapped in a series of bad habits that sabotage optimum wellness,"
Borges said in a news release. "The Vegan Meal Delivery program makes it easier to reset your habits with healthy and delicious plant-based foods."