Jeb Bush and his super PAC Right to Rise reportedly spent $36 million — or about $1,200 a vote — to land the former Florida governor in fourth place in New Hampshire and "reset the race" for his presidential bid.
"This campaign is not dead," Bush declared to 400 supporters at Manchester Community College on Tuesday night,
Politico reports.
"The pundits had it all figured out. They declared that this was a three man race between a reality TV star and two freshman senators," he added referring to primary winner Donald Trump and rivals Sens. Ted Cruz of Texas and Marco Rubio of Florida.
"And, yeah, the reality TV star is still doing pretty well. But you all have reset the race . . . We're going on to South Carolina."
The Bush campaign and Right to Rise spent a total of $36.1 million in the Granite State, or about $1,200 per vote,
The Huffington Post reports, citing data provided by
Morning Consult.
The next-highest spenders were New Jersey Gov. Chris Christie, who spent $852 per vote and came in sixth place, and Rubio, who spent $508 per vote, who finished behind Bush.
Trump spent $40 per vote and Cruz, who placed third, underspent everyone with just $18 per vote.
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