Besides dominating polls both nationally and in early voting states, Donald Trump is the most talked about candidate on Facebook among the 2016 White House hopefuls.
Since June 16, when Trump first announced his candidacy, his name has dominated the conversation on the social media platform,
The Wall Street Journal is reporting.
From June 26 through July 26, no other candidate in either party has come even close to dominating conversations on Facebook like Trump. The real estate mogul has consistently stayed above 1 million unique user mentions per day, hovering around 2 million mentions during most of the latter half of the month.
Trump is active on social media himself and has sent out brazen tweets, even on days when other candidates were announcing their White House bids.
He sent out two tweets on July 13, when Wisconsin Gov. Scott Walker entered the race, generating almost 2.5 million Facebook mentions, while Walker mentions were barely over half-a-million on the day of his own campaign launch.
"He has made a career out of being the center of attention," Sherri Greenberg, professor at the LBJ School Public Affairs at the University of Texas at Austin, told the Journal. "That is Trumpism."
Everything Trump says, in social media and otherwise, typically gets picked up by the media, which means that the other GOP candidates have to work extra hard, the Journal notes.
"They are paying for ads, they are holding events and then Trump will make an outrageous statement and he takes all of the oxygen out of the room," Greenberg said.
Even when the news is negative, such as when Trump said that Arizona Sen. John McCain was "not a war hero," it doesn't seem to hurt him in the polls.
The reality television star is currently
leading in several national polls as well as polls in early voting states, including Iowa and New Hampshire.
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